{"id":9666,"date":"2016-10-01T22:10:33","date_gmt":"2016-10-02T06:10:33","guid":{"rendered":"https:\/\/www.businessenglishpod.com\/?p=9666"},"modified":"2022-12-22T08:54:43","modified_gmt":"2022-12-22T16:54:43","slug":"business-english-pod-293-english-collocations-implementing-plan-2","status":"publish","type":"post","link":"https:\/\/9to5english.com\/wordpress\/2016\/10\/01\/business-english-pod-293-english-collocations-implementing-plan-2\/","title":{"rendered":"BEP 293 &#8211; English Collocations for Implementing a Plan (2)"},"content":{"rendered":"<!--[if lt IE 9]><script>document.createElement('audio');<\/script><![endif]-->\n<audio class=\"wp-audio-shortcode\" id=\"audio-9666-1\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"https:\/\/traffic.libsyn.com\/secure\/bizpod\/BEP293-Implementing-Plan2.mp3?_=1\" \/><a href=\"https:\/\/traffic.libsyn.com\/secure\/bizpod\/BEP293-Implementing-Plan2.mp3\">https:\/\/traffic.libsyn.com\/secure\/bizpod\/BEP293-Implementing-Plan2.mp3<\/a><\/audio>\n<p><a title=\"BEP 293 Lesson Module - Implementing a Plan 2\" href=\"https:\/\/www.businessenglishpod.com\/learningcenter\/Premium2008\/quiz\/BEP293POD\/index.html\" target=\"_blank\" rel=\"noopener noreferrer\"><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/www.businessenglishpod.com\/wordpress\/wp-content\/uploads\/Business-English-Pod-293-Lesson-Implementing-Plan-2-600x258.jpg\" alt=\"Business English Pod 293 - English Collocations for Discussing How to Implement a Plan 2\" width=\"600\" height=\"258\" class=\"aligncenter size-large wp-image-9671\" srcset=\"https:\/\/9to5english.com\/wordpress\/wp-content\/uploads\/Business-English-Pod-293-Lesson-Implementing-Plan-2-600x258.jpg 600w, https:\/\/9to5english.com\/wordpress\/wp-content\/uploads\/Business-English-Pod-293-Lesson-Implementing-Plan-2-300x129.jpg 300w, https:\/\/9to5english.com\/wordpress\/wp-content\/uploads\/Business-English-Pod-293-Lesson-Implementing-Plan-2-768x331.jpg 768w, https:\/\/9to5english.com\/wordpress\/wp-content\/uploads\/Business-English-Pod-293-Lesson-Implementing-Plan-2-200x86.jpg 200w, https:\/\/9to5english.com\/wordpress\/wp-content\/uploads\/Business-English-Pod-293-Lesson-Implementing-Plan-2-400x172.jpg 400w, https:\/\/9to5english.com\/wordpress\/wp-content\/uploads\/Business-English-Pod-293-Lesson-Implementing-Plan-2-800x344.jpg 800w, https:\/\/9to5english.com\/wordpress\/wp-content\/uploads\/Business-English-Pod-293-Lesson-Implementing-Plan-2.jpg 943w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a><\/p>\n<p>Welcome back to Business English Pod for today&#8217;s lesson on <a href=\"https:\/\/www.businessenglishpod.com\/category\/english-collocations\/\" target=\"_blank\" rel=\"noopener noreferrer\">English collocations<\/a> related to <a href=\"https:\/\/www.businessenglishpod.com\/2016\/09\/24\/business-english-pod-292-english-project-management-implementing-a-plan-1\/\" target=\"_blank\" rel=\"noopener noreferrer\">implementing a plan<\/a>.<\/p>\n<p>Everyone knows that you have to plan for the future. But many \u201cplans\u201d are only that: they are just plans. But a plan is only useful if it leads to action. Or, as a wise man once said: a plan without action is a dream wasted. In order to not waste that dream, we need to implement the plans we create.<\/p>\n<p>In today&#8217;s lesson, we&#8217;ll hear a discussion about how to implement a marketing plan. And you&#8217;ll hear lots of common expressions we use when talking about implementation. These expressions are called \u201ccollocations,\u201d which just means a set of words that usually go together. For example, have you heard the expression \u201cput something into action?\u201d That&#8217;s a common collocation that means \u201cto implement.\u201d We don&#8217;t say \u201cmake something into action\u201d or \u201cactivate something.\u201d It&#8217;s always \u201cput something into action.\u201d<\/p>\n<p>You can learn these natural combinations of words used by native speakers. Studying <a href=\"https:\/\/www.businessenglishpod.com\/category\/english-collocations\/\" target=\"_blank\" rel=\"noopener noreferrer\">English collocations<\/a> will help you sound more natural and expand your active vocabulary. As you listen to today&#8217;s dialog, try to catch some of these collocations, and we&#8217;ll go over them later in the debrief.<\/p>\n<p>In the dialog, we&#8217;ll rejoin Carlos, Viv, Byron, and Marion, who are discussing how to implement a marketing plan. In the last lesson, they talked about some of their online marketing activities. Today, they&#8217;re going to talk about some other parts of the plan, including the timeline.<\/p>\n<p><strong>Listening Questions<\/strong><\/p>\n<p>1.\tWhy does Carlos mention that Marion is a strong writer?<br \/>\n2.\tWhat does Carlos say about the importance of the CRM?<br \/>\n3.\tWhat does Viv think about the timeline on the CRM activities?<\/p>\n<p>[tp no_translate=&#8221;y&#8221;]<strong>Premium Members: <a href=\"https:\/\/businessenglishpod.com\/learningcenter\/Premium2008\/quiz\/BEP293SN-Implementing-Plan2.pdf\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"color: #800000;\">Study Notes<\/span><\/a> | <a href=\"https:\/\/businessenglishpod.com\/learningcenter\/Premium2008\/quiz\/BEP293QIZ\/presentation.html\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"color: #800000;\">Quizzes<\/span><\/a> | <a href=\"\/learningcenter\/Premium2008\/quiz\/BEP293PC.mp3\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"color: #800000;\">PhraseCast<\/span><\/a> | <a href=\"https:\/\/businessenglishpod.com\/learningcenter\/Premium2008\/quiz\/BEP293POD\/index.html\" target=\"_blank\" rel=\"noopener noreferrer\">Lesson Module<\/a><\/strong><\/p>\n<p><strong>Download: <a href=\"https:\/\/traffic.libsyn.com\/secure\/bizpod\/BEP293-Implementing-Plan2.mp3\" target=\"_blank\" rel=\"noopener noreferrer\">Podcast MP3<\/a><\/strong>[\/tp]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Learn Business English collocations and vocabulary related to planning.<\/p>\n","protected":false},"author":1,"featured_media":9674,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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